5 Strategy Formulation
Would you tell me please which way I ought to go from here
—Lewis Carroll in Alice in Wonderland
LEARNING OBJECTIVES
- Identify the factors that are relevant in crafting a strategy
- Familiarize with some of the tools and frameworks helpful in stimulating the imagination to design a good strategy
- Equip using the data from external and internal analysis in formulating strategy of a firm
- Understand the heterogeneity of firms, its resources and capabilities and thus the appropriateness of different strategies
- Enable to prepare a strategic plan through strategic analysis
- Understand the sources and factors of sustainable competitive advantages.
IDEAS AT WORK 5.1
Strategy Show: GMR—Strategy of Overstretching, Burdening Itself ...
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