CHAPTER 3
BUILDING THE TALENT PIPELINE
Attracting and Recruiting the Best and Brightest
Leslie W. Joyce
The War for Talent Starts with Attraction
Romance and relationships start with attraction. One party is attracted to another party because of certain attributes. One learns about these attributes through a wide variety of sources, both personal and public. This is true regardless of whether one is searching for a relationship with another person or another employer. Getting someone interested in your organization is the first step in attracting and retaining top talent. Attraction is where the decision to explore a relationship is made. The challenge is to ensure that your attributes are attractive, clearly stated, and communicated. This ...