Successful Networking

10

Following up

The first step to getting the things you want out of life is this: Decide what you want.

Ben Stein

Networking in the physical world isn’t just about meeting people. It has legs. You find new business contacts at networking events, hopefully some seem potentially interesting and open to exploring ideas. If this is the case, you naturally want to take things further. At this stage you begin to look for mutual connections. As you will recall from Chapter 4, Networking in the virtual community, this can be done a lot more quickly online because you can join special-interest groups. In physical terms, however, and in this chapter in particular, the follow-up stage is described. It’s an important step in the networking process because ...