January 2025
Intermediate to advanced
1086 pages
32h 56m
English
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12Essential accounting and finance for marketing
This chapter contains the essential accounting and finance tools that will enable MBA Marketing students who lack fundamental knowledge of these subjects to bring their skills to bear and play a more rounded role in shaping and implementing the direction of their organization.
Accounting
The dividing line between accounting and finance is blurred. In basic terms accounting is considered to be everything concerned with the process of recording financial events, producing the key financial reports – cash flow, profit and loss, income statement and balance sheet – and ensuring such recordings ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.