Chapter 1Introduction to the Metaverse in Business Applications

Shiva Rohit, C. V. Sai Supraja Reddy, and Rekulakunta Greeshma

Woxsen University, Hyderabad, Telangana, India

Pokala Pranay Kumar

MPS Data Science, University of Maryland, Baltimore County, MD, USA

DOI: 10.4324/b23404-1

1.1 Introduction to the Metaverse

The metaverse is a virtual world that is intertwined by physical, augmented, and virtual reality (VR) in a shared space over the internet (TechAhead, n.d.). The word metaverse first appeared in the 1982 novel, Snow Crash, written by Neil Stevenson, where the characters could go to escape dreary reality. In 2011, Ernest Cline released his book called Ready Player One, which has given a sneak peek into the world of VR, the book ...

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