The Design Method: A Philosophy and Process for Functional Visual Communication

Acknowledgments

Writing a book is like training for a marathon—lots of long days, “rejuvenating” beverages, continued laboring, and asking one question that remains unanswered: “Why the hell am I doing this?” In addition to all these similarities there is one most notable—the support lent by those who put up with such foolish endeavors.

Without my mom and dad, Helina and Lauri, I’d never have managed to put anything like the studio, this book, or the systems within it together. They taught me how to work, organize, and build well. It’s through their encouragement and financial support that I was able to attend art school. Similarly, their entrepreneurial spirit and well wishes led me to leave a safe job and go out on my own. I still look forward ...