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The Design Method: A Philosophy and Process for Functional Visual Communication by Eric Karjaluoto

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Index

80/20 Principle, The (Koch), 211

A

A/B testing, 164

about this book, xixiii

actions, flowcharting, 110111

AdAge.com website, 11

advertisements, 24, 164

ambiguity, eschewing, 2223

analyzing test results, 162163

angry customers, 87

app development video, 4748

Application stage, 62, 149172

analyzing test results in, 162163

building prototypes in, 152153

catching mistakes in, 170

checklists used in, 169

completion tasks in, 170172

creative brief referred to in, 166167

determining the design DNA in, 156158

iteration process in, 150152

logistics and details in, 167168

overcoming obstacles in, 153154

overview of processes in, 150

placeholder vs. real content used in, 155156

producing your designs in, 164166

refining your work in, ...

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