Chapter 6. Determining Course: The Planning Stage

The Planning stage involves outlining your high-level strategy and then creating a plan that further clarifies directives, audience, and tactics. Only with this plan in place should you move on to the Creative stage.

Design is a Plan

Although many think of design solely as an outcome, design is—quite literally—a plan. Design is a blueprint, diagram, recipe, or schematic for the construction of an object, concept, process, or system. A house plan is a design. A flowchart documenting the way users interact with a system is a design. A script for a film is a design.

The Planning stage of The Design Method is not optional. In fact, without planning, you don’t have design. Creations made without ...

Get The Design Method: A Philosophy and Process for Functional Visual Communication now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.