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The Fortune at the Bottom of the Pyramid
book

The Fortune at the Bottom of the Pyramid

by Harvey C. Fruehauf, C. K. Prahalad
July 2004
Beginner to intermediate
432 pages
11h 19m
English
Pearson
Content preview from The Fortune at the Bottom of the Pyramid

Copyright

A CIP record of this book can be obtained from the Library of Congress

Editorial/Production Supervision: Patti GuerrieriArt Director: Gail Cocker-BoguszManufacturing Manager: Alexis R. Heydt-LongManufacturing Buyer: Maura ZaldivarExecutive Editor: Tim MooreEditorial Assistant: Richard WinklerDevelopment Editor: Russ HallMarketing Manager: Martin LitkowskiCover Design Director: Jerry VottaCover Design: Chuti PrasertsithCover Photograph: Oriol Alamany, CorbisInterior Design and Composition: Meg Van Arsdale

© 2005 Pearson Education, Inc.©

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Publisher Resources

ISBN: 0131467506Purchase book