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The Harvard Business Review Sales Management Handbook
book

The Harvard Business Review Sales Management Handbook

by Prabhakant Sinha, Arun Shastri, Sally E. Lorimer
October 2024
Beginner
368 pages
7h 53m
English
Harvard Business Review Press
Audiobook available
Content preview from The Harvard Business Review Sales Management Handbook

20. Navigating Sales Force Change

Supporting your team through change is key to your job and career success as a sales leader. When your company launches new products, changes the roles of salespeople, or deploys a new digital platform, you help make it happen. While change is hard, especially when it is significant and multifaceted, there are time-tested playbooks that lead to success.

This final chapter lays out a seven-step process to help an organization prepare for, implement, and sustain successful change, including how to navigate the most difficult changes. Throughout, we’ll consider sales force changes at several sales organizations, including Microsoft and Deacero.

Microsoft: Digitalizing the sales force

There was a time when ...

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Publisher Resources

ISBN: 9781647826819