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The Harvard Business Review Sales Management Handbook
book

The Harvard Business Review Sales Management Handbook

by Prabhakant Sinha, Arun Shastri, Sally E. Lorimer
October 2024
Beginner
368 pages
7h 53m
English
Harvard Business Review Press
Audiobook available
Content preview from The Harvard Business Review Sales Management Handbook

4. Personalizing Talent Management

Some great salespeople are born, but all great sales forces are built through deliberate attention to talent management.

Section 2 of this book covers talent management essentials. This chapter provides a foundation by exploring the building blocks and how managers personalize their approach for each salesperson.

The building blocks of talent management

Imagine asking a salesperson, “Are you successful?” If they answer, “Of course I am, I’m making my numbers,” that seller is focusing on results. If you ask a manager the same question, you might get a similar answer. However, if you ask, “Why is your sales team consistently successful?” you are likely to get a different response, such as “I have a great ...

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Publisher Resources

ISBN: 9781647826819