July 2008
Intermediate to advanced
320 pages
7h 26m
English
book
The Innovator's Guide to Growth: Putting Disruptive Innovation to Work
by Scott Anthony, Mark W. Johnson, Joseph V. Sinfield, Elizabeth J. Altman
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CHAPTER 9
Organizing to Innovate
MANY OF THE CASE STUDIES of established companies that have successfully created new growth businesses detail a single success. The companies that have gotten it right once or a handful of times—such as ING when it created its rapidly growing ING Direct offering, Motorola when it caught the mobile phone market off guard with its ultrathin RAZR phone, and Procter & Gamble when it established whole new categories with products such as Swiffer, Febreze, and Crest Whitestrips—surely demand respect and admiration. Managers of the success stories know all too well how hard it is to fend off the forces that make the creation of innovation-driven growth businesses so very tricky for market-leading incumbents.
The punishing ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.