July 2008
Intermediate to advanced
320 pages
7h 26m
English
book
The Innovator's Guide to Growth: Putting Disruptive Innovation to Work
by Scott Anthony, Mark W. Johnson, Joseph V. Sinfield, Elizabeth J. Altman
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PART ONE
Identify Opportunities
With the precursors to innovation in place, the next seven chapters describe a three-step process to develop a disruptive business in identified growth domains. The first step is to spot opportunities to create novel growth businesses. Identifying these opportunities requires thinking and acting in new ways. Instead of targeting demanding customers, think about customers who for one reason or another cannot consume (chapter 2), or consider the least demanding customers who might be seeking a different solution (chapter 3). Rather than just asking what solutions customers actively want, try to understand the problems ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.