The International Encyclopedia of Media Studies, 7 Volume Set

Contents of Volume III

Content and Representation

Full Contents

Contributors to Volume III

General Editor's Acknowledgments

Media Studies: The Interdiscipline of the Present and the Future

Angharad N. Valdivia

Technology, Convergence, and Power: Current Trends in Text-Based Approaches to Media Studies

Sharon R. Mazzarella

PART 1 PERSUASION AND INFORMATION

1 Understanding Hypercommercialized Media Texts

Matthew P. McAllister and Alexandra Nutter Smith

2 And Now a Click from Our Sponsors: Changes in Children's Advertising in the United States

Nancy A. Jennings

3 Women's Portraits Present in Print Fashion Advertisements: A Content Analysis of Spanish Fashion Magazines from 2002 to 2009

Paloma Diaz Soloaga and Carlos Muñiz

4 Marketing Militarism to Moms: News and Branding after September 11th

Mary Douglas Vavrus

5 From Second-Wave to Poststructuralist Feminism: Evolving Frameworks for Viewing Representations of Women's Sports

Marie Hardin and Erin Whiteside

6 “Honey-Drenched, Rags to Riches, Good versus Evil Stories”: The Telenovela as a Cultural Referent in the US Press

Guillermo Avila-Saavedra

7 Changes in the News Representation of Minorities Over the Course of 40 Years of Research

Eli Avraham

8 Is There Local Content on Television for Children Today?

Katalin Lustyik and Ruth Zanker

PART 2 ENTERTAINMENT

9 The Evolution of Hollywood Latinidad: Latina/o Representation and Stardom in US Entertainment Media

Mary C. Beltrán

10 Queer Gazing and the Popular: A Study on the Representational ...