Contents to Volume IV
Audience and Interpretation
Volume Editor's Acknowledgments
General Editor's Acknowledgments
Media Studies: The Interdiscipline of the Present and the Future
Studying the Elusive Audience: Consumers, Readers, Users, and Viewers in a Changing World
PART 1 EXPANDING THE HORIZONS OF AUDIENCE STUDIES
1 The Audience in the Graduate Curriculum: Training Future Scholars
2 Fostering Surprise and Productive Discomfort in Audience Studies through Multi-Sited Ethnography
3 Studying Audiences with Sense-Making Methodology
CarrieLynn D. Reinhard and Brenda Dervin
4 The Abbreviated Field Experience in Audience Ethnography
PART 2 PRACTICING REFLEXIVITY IN AND OUT OF THE FIELD
5 Studying Addiction: My Journey through the Landscape of Telenovela Consumption
6 The Reflexive Self: The Expressive Subject in Makeover Television and Audience Research
8 Media Ethnography: Thickness and Force
9 Nomadic Scholarship: Translocal Approach to Audience Studies
PART 3 FINDING AND ENGAGING GLOBAL AUDIENCES
10 Mythic Viewing: Reality in Indian Audiencehood
11 “Unity in Diversity?”: South African Women's Reception of National ...
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