Mission statements are like maps. With a map you can navigate every action toward a desired incremental or ultimate goal and thus: sustainable success. Without a map, you are often guessing and taking short cuts, which usually become long cuts that lead to confusion, stagnation, and ultimately failure. Your mission statement serves as the GPS to where you are and where you need to be!
After completing this section of the course, you will be able to explain the different types of mission statements and help the reader create them.
Great individuals can be spotted as managers and leaders in many organizations and geographical areas today. And yet, far too ...