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The Next Leap in Productivity: What Top Managers Really Need to Know about Information Technology
book

The Next Leap in Productivity: What Top Managers Really Need to Know about Information Technology

by Adam Kolawa
February 2009
Intermediate to advanced
208 pages
2h 55m
English
Wiley
Content preview from The Next Leap in Productivity: What Top Managers Really Need to Know about Information Technology

Chapter 2. Who Is Driving Your IT Strategy?

"Strategic information systems are designed to increase competitive advantages or to position the company in the marketplace to increase market share or sales.... Approximately 50 percent of these efforts fail, and even those that are spectacularly successful often take two to three years to fully implement."

—Mark Lutchen

Executive Summary

IT is absolutely central to the success of your business, but the truth is this: You don't really understand IT. Despite all the hype and hoopla about transparency, IT remains a black box, an enigma, a mystery. Why is this a serious problem? Because if you do not understand how IT works, you cannot create the proper business requirements to drive IT strategy. And if you are not driving IT strategy, then who is?

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Publisher Resources

ISBN: 9780470398111Purchase book