Book description
The classic guide to sustainability strategy and implementation—updated for today's businesses
To ensure business success, companies must embrace sustainable management. Firms need to find the overlap between business interests and the interests of society and the environment before they can secure a lasting competitive edge. By making the case for sustainability as a fundamental business practice, The Triple Bottom Line became an instant classic when first published in 2006, showing a generation of business leaders how to find their sustainability sweet spot—where profitability merges seamlessly with the common good. Now updated with ground-breaking stories of successes and failure, this revision of The Triple Bottom Line is a critical resource for all managers and leaders.
Features in-depth success stories of sustainability practices at major firms such as Wal-Mart, GE, DuPont, American Electric Power, and PepsiCo—and shows why companies such as BP and Hershey continue to fail
Draws on Andy Savitz's 25 years of pioneering consulting and research in the field
Includes all-new reporting and analysis on the practice of sustainability and the triple bottom line in business today, providing new insights on where sustainability is headed
The Triple Bottom Line is essential reading for any firm to meet the challenge of creating lasting value for both shareholders and society.
Table of contents
- Cover Page
- Praise for The Triple Bottom Line
- Title Page
- Copyright
- Dedication
- Contents
- Introduction
-
Part One: The Sustainability Imperative
- Chapter 1: A Bitter Aftertaste
- Chapter 2: The Sustainability Sweet Spot
-
Chapter 3: The Age of Sustainability
- Sustainable Business—an Old Idea Made New Again
- New Pressures on Business
- A Freer World
- A More Interdependent World
- A Networked World
- An Imperiled World
- A Socially Conscious World
- A Corporate World
- A World of Empowered Employees
- A World of Investor Activists
- A World of Stakeholders
- When Global Trends Arrive on Your Doorstep
- Chapter 4: Business Responds
- Chapter 5: The Backlash Against Sustainability
- Chapter 6: Renewing the Penobscot
-
Part Two: How Sustainability Can Work for You
- Chapter 7: Where Do You Stand Today?
- Chapter 8: Sustainability Jiu-Jitsu
-
Chapter 9: Shaping Your Sustainability Strategy
- Finding the Sweet Spot: Putting Sustainability at the Heart of Your Corporate Strategy
- A Map to the Sweet Spot
- Minimization and Optimization
- Minimization: Pursuing Sustainability by Being Less Bad
- Life-Cycle Assessment: Perfecting Business Processes
- From Minimization to Optimization: The Sustainable Path to New Profits, New Products, and New Markets
- Chapter 10: Implementing Your Sustainability Program
- Chapter 11: Managing Stakeholder Engagement
-
Chapter 12: Dealing with Special Stakeholder Challenges
- The Many Faces of NGOs
- Managing Partnerships with NGOs
- Creating Your Own Stakeholders
- Engagement with Your Value Chain
- Complexities of Responsible Value-Chain Management
- Customers as Stakeholders: The Power of Information
- Employees as Stakeholders
- Using Social Media to Enhance Your Stakeholder Relationships
- Chapter 13: Measuring and Reporting Your Progress
- Chapter 14: Aligning Your Culture to Support Sustainability
- Chapter 15: The Emerging Multipurpose Company
- Appendix: Creating a Sustainability Management System
- Notes
- Acknowledgments
- About the Authors
- Index
Product information
- Title: The Triple Bottom Line: How Today's Best-Run Companies Are Achieving Economic, Social and Environmental Success - and How You Can Too, Revised and Updated
- Author(s):
- Release date: November 2013
- Publisher(s): Jossey-Bass
- ISBN: 9781118226223
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