The Why of Work: How Great Leaders Build Abundant Organizations That Win
by David Ulrich, Wendy Ulrich, Marshall Goldsmith
PREFACE
This book evolved out of a conversation between a business professor/consultant (Dave) and a psychologist (Wendy), a conversation that has seasoned more than 10 years of morning walks along the riverways of Michigan, the neighborhoods of Quebec, and the mountain trails of Utah. For more reasons than one, this conversation often leaves us breathless as we contemplate the challenges faced by leaders who create the organizations we respectively encounter. Theirs are the challenges we face as well: finding the why to sustain the how of our daily living. This book focuses on a simple question: How do great leaders create, for themselves and others, a sense of abundance (meaning, purpose, hope, pleasure) that not only engages employees but ...
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