May 2024
Intermediate to advanced
272 pages
7h
English
Discovering what creates value requires an open mind and the courage to quickly drop bad ideas. By now, you should be familiar with the challenges of dangerous biases and their adverse effects on discovery, which can lead to biased product discovery. Now, we’ll clarify how to apply mindful product discovery and escape from the threat of biased discovery.
This chapter will explore how a discovery journey enables you to drop bad ideas fast enough and uncover value drivers.
My first contact with product discovery left me overly optimistic. I thought we could repeat specific steps and consistently achieve success. But then I tried that and had to swallow the bitter ...
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