5 images Connecting Scenarios to Their Original Purposes

Scenarios should have a purpose. They can be general or specific and everything in between. Some scenarios are used simply to encourage creative thinking and wonder about the future, while others are focused on a specific situation or decision. Failure to articulate a purpose at the start is common in scenario planning. However, having an intended purpose connects directly to how the scenarios can be used. Most publicly available sets of scenarios do not include a stated project purpose, and even more fail to examine whether the purpose was achieved.

Take, for example, Shell’s publicly available ...

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