October 2011
Beginner
288 pages
7h 12m
English
book
What Makes Great Leaders Great: Management Lessons from Icons Who Changed the World
by Frank Arnold
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CHAPTER 33
Create a Culture of Effectiveness
LEARNING FROM
Herb Kelleher
A great deal is said about the relaxed, entertaining, laid-back style of the corporate culture of Southwest Airlines, but these comments overlook the key point. For underlying that apparently effortless approach is an unrivaled culture of professionalism and effectiveness. The airline’s former CEO Herb Kelleher (born in 1931) created a corporate culture in which customer value, performance, and responsibility are top priorities. This is the company’s real “secret.”
Many reports about the company and its eccentric CEO focus on Southwest’s unconventional corporate culture. ...
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I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.