Writing for Visual Media, 4th Edition

Introduction

The Purpose

Although this book is intended mainly for students in colleges and universities who are taking introductory courses in writing scripts for media, it is also meant for all writers navigating the transition from writing for the printed page to writing for visual media. It assumes that the reader begins with minimal understanding of the nature of writing for visual media. The mechanisms for creating video content and setting it before an audience is open to all in the era of YouTube. Many people can shoot digital video, whether on a portable point-and-shoot camera or on a cell phone. You can even make money uploading videos because Google will pay you for viewers’ impressions. The greater the number of impressions, the ...