STEP TEN

Maintaining the Plan

OVERVIEW

Identifying common maintenance triggers

Deciding between updating and rewriting

Setting a plan review schedule

Although it's one of the most important steps in the process, this last step is seldom completed. You've worked hard to develop a strategic plan, and you've documented and publicized it successfully. Now your task is not to put it on the shelf and consider the process complete. It's not unusual for planners to accomplish steps 1 through 9 and then never see the plan implemented. A few years after the planning, someone comes along and says, “We need a strategic plan.” You can expect a chorus of groans and exclamations: “We did that already!”

To be effective, a strategic plan must be a living document, ...

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