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CHANGE PRACTICES, NOT PRINCIPLES

Evolving

We continuously adapt and change our practicesto grow our marketplace leadership position.

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Yesterday’s home runs don’t win today’s games.—Babe Ruth

In 1346, in the early stages of the Hundred Years’ War between England and France, England’s Edward III had invaded France, sacking Caen before retreating to Crecy near the coast.

France’s Philip VI pursued Edward, caught up with his forces, and readied his attack. Edward’s army of 12,000–20,000 knights and archers prepared to meet a force of at least 40,000 French cavalry sheathed in armor and 6,000 Genoese mercenaries armed with crossbows.

What the English ...

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