book
Beyond Big Data: Using Social MDM to Drive Deep Customer Insight
by Martin Oberhofer, Eberhard Hechler, Ivan Milman, Scott Schumacher, Dan Wolfson
October 2014
Beginner to intermediate
272 pages
7h 52m
English
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Index
A
ABBs (architectural building blocks), 48
accounts, as master data, 5
Activity Data Hub engines, 68
Adaptive MapReduce, 112
advanced relationships in Social MDM, 34-43
linking online representations to real-world entities, 35-37
person@organization business model, 40-43
person-to-person relationships, 35-40
A-GPS (Assisted GPS), 170
codes of conduct for analytics practitioners, 220
cognitive analytics, 129
deriving confidence in results, 219
descriptive analytics, 128
implementing an ethical framework, 221-223
inexact nature of, 219
InfoSphere BigInsights, 115-119
AQL, 117
Social Data Analytics Accelerator, 116-117
Text Analytics, 117
pervasive analytics capabilities, 128
predictive ...
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