Chapter 8Employee Engagement and Retention

Employee engagement refers to the degree of emotional, physical, and mental investment that employees have with their work, colleagues, and the organization as a whole. Headlines such as “Your Business Strategy Hinges on Engagement” (Gallup, 2024) and “The Turnover Tsunami Is Real” (SHRM, 2021) have digitally screamed at HR professionals for the last several years, showing just how important employee engagement and retention have become to the success and sustainability of any organization.

Highly engaged employees are not only more productive but also more likely to stay with their current employer, fostering a sense of loyalty and dedication. The company culture also has a significant impact on ...

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