42. Bring Out Your Dead
Some graphic design projects go swimmingly. Some are total disasters. When things go smoothly, we often think, “Check me out! I’m a total rock star!” When a project goes awry, we tend to point fingers at the client and say things like, “They don’t know what they are doing” or “This client is a total idiot, and doesn’t know anything about design.” I’ve had all those thoughts throughout my career. Heck, I think I had all those thoughts last week alone. None of these thoughts will help you achieve better results in future projects.
The only way to truly grow in your ability to execute projects successfully is to learn something ...
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