February 2021
Beginner
432 pages
11h 57m
English
Content preview from Business Writing For Dummies, 3rd Edition
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Chapter 2
Planning Your Message Every Time
IN THIS CHAPTER
Strategizing for success before you write
Understanding your goal and audience
Making people care about your message
Writing with the correct tone and degree of formality
Using writing opportunities to build relationships
Think for a minute about how you approached a recent writing task. If it was an email message, how much time did you spend considering what to write? A few minutes? Seconds? Or did you just hit the keyboard?
Now bring a more complex document to mind: a challenging letter, proposal, report, marketing piece, blog post or anything else. Did you put some time into thinking about and shaping your message before you began writing, or did you just plunge in?
This chapter demonstrates the power of taking time before you write to consider whom you’re writing to, what you truly hope to achieve and how you can generate the right content.
Adopting the Plan-Draft-Edit Principle
Here is the most important piece of advice ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.