February 2021
Beginner
432 pages
11h 57m
English
Content preview from Business Writing For Dummies, 3rd Edition
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Part 3
Writing to Present Yourself Effectively
IN THIS PART …
- Learn the techniques of persuasion that enable you to communicate with conviction and connect with your audiences.
- Develop your own “value proposition” to express the qualities, accomplishments and vision that make you special.
- Find out how to craft your own powerful “elevator speech” for effective networking and teaming.
- Discover how to find and tell a personal or business story that crystallizes what you offer and humanizes you with your chosen audiences.
- Apply your writing skills to develop presentations, speeches and talking points that prepare you for any situation.
- Learn how to create winning résumés, cover letters and networking messages that get your foot in the door and give you an edge over the competition.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.