July 2018
Beginner
84 pages
1h 32m
English
Content preview from Business Writing for Technical People
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
1 WHAT IS BUSINESS WRITING?
Business writing is something we all do without necessarily thinking about it. It’s the writing we do as part of our day-to-day work: emails, memos, proposals, reports and anything else we use to communicate with our colleagues, clients or customers.
Good business writing matters. We spend a great deal of our working time reading, so waffly writing is a waste of that time. Vague communications don’t inspire trust from colleagues or clients. Proposals that are not persuasive won’t get the green light. Brochures full of buzzwords will leave potential customers cold.
Unfortunately, a lot of the business writing we all receive isn’t as good as it should be. Our inboxes overflow with jargon-heavy reports, emails that ...
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