Competing for the Future

Crafting Strategic Architecture

Not only must the future be imagined, it must be built; hence our term, “strategic architecture.” An architect must be capable of dreaming of things not yet created—a cathedral where there is now only a dusty plain, or an elegant span across a chasm that hasn’t yet been crossed. But an architect must also be capable of producing a blueprint for how to turn the dream into reality. An architect is both a dreamer and ...