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Connected Strategy
book

Connected Strategy

by Nicolaj Siggelkow, Christian Terwiesch
April 2019
Intermediate to advanced content levelIntermediate to advanced
288 pages
5h 57m
English
Harvard Business Review Press
Audiobook available
Content preview from Connected Strategy

 

9

Technology Infrastructure for Connected Strategies

Advances in technology are critical to connected delivery models. How should we think about the enormous opportunities technology presents? Do you need to be a technology expert to create a connected strategy? This chapter aims to guide you through that maze. Rather than offering a comprehensive catalog of technologies that inevitably will date quickly, we provide a framework for thinking about connected technologies so that you can design and implement your connected strategy. We discuss specific technologies to illustrate general principles and illuminate what we hope is a more timeless perspective.

As in previous chapters, we choose a setting to illustrate key lessons. Our focus here ...

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Publisher Resources

ISBN: 9781633697010