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Connecting Organizational Silos: Taking Knowledge Flow Management to the Next Level with Social Media
book

Connecting Organizational Silos: Taking Knowledge Flow Management to the Next Level with Social Media

by Frank Leistner
October 2012
Intermediate to advanced
192 pages
5h 35m
English
Wiley
Content preview from Connecting Organizational Silos: Taking Knowledge Flow Management to the Next Level with Social Media

Contents

Foreword

Preface

Acknowledgments

Chapter 1: Your Organization Is Not “The Web”

Terminology and Definitions

From Documents to Flows

Social Side of Knowledge Flows

KFM versus Social Media

Case Study 1: The Hub (SAS)

Case Study 2: RedNet (Red Ventures)

Notes

Chapter 2: Why Should You Care about Social Media?

Motivations

Network Dynamics

Breaking Isolation

The Super Watercooler

Handling the Dynamic Organization

Innovation Enablement

Notes

Chapter 3: Getting Started

Inside versus Outside Social Media

Differences in the World

Laying the Foundation

How to Really Get It Off the Ground

Launch: Project or Initiative?

Technology: Build or Buy

Notes

Chapter 4: Roles

More than Just Socializing

Individuals and Departments

Mobilize Your Evangelizers

Notes

Chapter 5: Driving for Success

Get All Stakeholders Involved Early

Go Viral

Freedom within Borders: The Power of Guidelines

Training Portfolio

Pulse

Executive Participation: Not Just Buy-In

Notes

Chapter 6: Fighting Barriers

Fear of Losing Control

Unlearning

Dealing with “Stupid”

Integration

No Time to Post: Portfolio Management

Legal Concerns

Note

Chapter 7: Technology: The Enabler

Social or Supporting Social

I Want an Internal Facebook

The Power of Simplicity

Multidimensional Navigation

Groups or Communities

Notification Management

Notes

Chapter 8: Social Media Analytics

Analyze What is Going On

Social Network Analysis versus Reporting

Choosing the Right KPIs

Notes

Chapter 9: What’s Next

Advances in Technology

Dealing with Channel ...

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Publisher Resources

ISBN: 9781118417393Purchase book