NOTES

1. Internet World Stats, www.internetworldstats.com/facebook.htm, numbers current as of December 31, 2011.

2. According to the The World Factbook, published by the CIA, China is the largest country, with 1.3 billion; India is said to have about 1.2 billion people, followed by the United States with 313 million. For more see: www.cia.gov/library/publications/the-world-factbook, current as of February 2012.

3. See James Surowieki, The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations (New York: Doubleday, 2004).

4. Blog entry: Jakob Nielsen’s Alertbox, August 3, 2009, www.useit.com/alertbox/social-intranet-features.html, accessed May 30, 2012.

5. See: Samantha Murphy. “Google+ Sees Massive Membership Growth,” Mashable, 1/3/2012. Available at: http://mashable.com/2012/01/03/google-growth-2012/ and Ted Thornhill. “Google Plus ‘will have 400m users by the end of 2010” – Will it overtake Facebook?” Daily Mail Online, 12/30/2011. Available at: www.dailymail.co.uk/sciencetech/article-2080207/Google-Plus-hit-400m-users-overtake-Facebook.html. (Both accessed May 30, 2012.)

6. FISH! philosophy, a consulting firm specializing in motivational techniques, includes the two key instructions “Play” and “Make their day,” both of which are driven by fun and humor. See www.charthouse.com, accessed May 30, 2012.

7. See Tyson Hartman, “Debunking Six Myths of the Consumerization of IT,” IDG Connect, February 17, 2012, ...

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