1.7 Big Data
Big data refers to capturing, organizing, and analyzing massive amounts of data generated by a wide variety of sources. Gartner’s IT glossary describes big data as “high-volume, high-velocity and/or high-variety information assets that demand cost-effective, innovative forms of information processing that enable enhanced insight, decision making, and process automation.” Volume, velocity, and variety are three of the “five Vs” of big data. Volume describes the unprecedented amount of data being generated by an ever-increasing array of sources. Velocity refers to the speed at which the data is being generated and, therefore, the speed at which it must be organized, stored, and processed to find useful information. Variety refers ...
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