Disciplined Entrepreneurship Startup Tactics

ACKNOWLEDGMENTS

I MUST START BY thanking my students. This book would not be possible without them—or it wouldn't be nearly as good. I have had the opportunity to work with thousands of students both here at MIT and around the world. My work with them has led to the revisions that make this book so rigorous. Not only have my students helped me to refine the contents within but they make my job so rewarding.

I am also deeply indebted to Bill Aulet, who has opened up many of the opportunities that have led me to publish this book. His work in Disciplined Entrepreneurship is the foundation for Startup Tactics. I remember the first time we discussed Tactics and since then he has pushed me to develop more and more content to help us work towards our mission at the Trust Center of advancing the field of innovation-driven entrepreneurship.

Speaking of the Trust Center, our leadership at MIT, including the chair of MIT Corporation, MIT's board of trustees, Mark Gorenberg, and our president, Sally Kornbluth, have demonstrated their commitment to entrepreneurship and their support of our work at the Trust Center, which serves as a significant source of motivation to continue pushing the boundaries of entrepreneurship education. And our leadership at MIT Sloan—including Dave Schmittlein, Michael Cusumano, Nelson Repenning, Scott Stern, our founder Ed Roberts, and partners in the MIT School of Engineering led by Anantha Chandrakasan—have been incredibly supportive of my work and the development ...