September 2020
Intermediate to advanced
320 pages
9h 53m
English
Content preview from Entrepreneurs Who Changed History
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DIRECTORY
In the late 19th and early 20th centuries, entrepreneurs created many of the most powerful international companies and brands in economic history. Some gained monopolies over entire sectors, becoming so large and influential that governments had to pass laws to break them up.
Asa Griggs Candler
(1851–1929)
After working as a pharmacist, US businessman Asa Griggs Candler became a beverage manufacturer. He invested in Coca-Cola, which at the time was being sold as a tonic. Candler purchased the business in 1891 and incorporated it the following year. He increased production, established more factories, and expanded sales across the US and abroad. In 1899, he secured Coca-Cola’s first licensing agreement ...
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