
48 K.F. Mulder & D.-J. Peet
On-line shopping
It is possible to buy virtually everything online starting initially with CDs, DVDs, books, games,
holidays, but more recently alsohouses, cars, jewelry, art, etc. are bought online. This development
holds a positive and a negative contribution to SD. If the logistics are handled in an efficient way,
it can result in reduced energy consumption and reduced emissions, when compared to the case
in which a consumer would drive to a book shop or a music store to buy the product.
On the other hand, the rebound effect is lurking. A large part of the products bought online is
bought as additional consumption. As ...