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High-Impact Content Marketing
book

High-Impact Content Marketing

by Purna Virji
July 2023
Intermediate to advanced
352 pages
9h 8m
English
Kogan Page
Content preview from High-Impact Content Marketing

About the Author

Purna Virji is a globally recognized content strategist and marketer who has been named by Adweek on their Young Influentials List, was crowned the Search Personality of the Year by the US Search Awards, and was named by PPC Hero as the #1 Most Influential Expert in the world. Prior to joining LinkedIn as Principal Consultant, Content Solutions and Global Program Lead of [in]novate with LinkedIn, Virji led global learning and thought leadership programs for Microsoft.

Having worked at a social media network, a search engine advertising platform, agency-side and in-house, at global corporations and start-ups, and in television as a talk show producer, Virji has gained a unique, holistic perspective on content marketing only a ...

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Publisher Resources

ISBN: 9781398608443