July 2023
Intermediate to advanced
352 pages
9h 8m
English
Simple Strategies to Optimize Your Brainstorming
Now that we understand the theory of how our brains most effectively come up with new ideas, let’s apply that understanding to the practical aspects of optimizing the brainstorming process. And it is a process.
Brainstorming isn’t the singular meeting it’s been commonly reduced to. Rather, high-impact brainstorming has three essential stages—before, during, and after the main group ideation session. I call them mine, combine, and refine. ...
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