Mobile Application Development ◾ 125
1. Easy to spell.
2. Relate to the product.
3. Easy to remember.
4. Unique meaning.
5. Should not be overly conning—as applications grow in function-
ality over time. It may come to be used for purposes beyond your
original intent.
Now, let’s take a look at the denition of a particular word I like, and see
if it covers these points, and meets the above ve requirements.
• car·di·nal
‘kärd- nl,’kärdn-∂әl/
• noun
1. A songbird of the bunting family, found in the New World. is
bird has a stout bill and usually has a prominent crest. e male
is brighter and more solidly red in color than the female.
• adjective
1. Of the greatest importance; fundamental.
“several cardinal points must be kept in ...