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Persuasion & Influence For Dummies®
book

Persuasion & Influence For Dummies®

by Elizabeth Kuhnke
December 2011
Beginner
400 pages
10h 55m
English
For Dummies
Content preview from Persuasion & Influence For Dummies®

Chapter 16

Ten Ways to Persuade Electronically: Emails and Beyond

In This Chapter

arrow Establishing and enhancing relationships

arrow Planning your approach

arrow Keeping things simple and direct

Hard to believe, but once upon a time business was conducted through phone calls and snail mail, and by investing in lavish gatherings and international flights. Today, an office without electronic communication – especially lots of emails – is like a bank without money. It just doesn’t work.

Modern life includes lots of forms of electronic communication. Several recent studies indicate that the number of emails people are writing has levelled off or is decreasing because people are relying on other forms of electronic communication to get things done.

tip.eps Electronic media are not going away, and mastering them is essential for your success. Writing persuasively is a core competency for anyone who wants to influence others. Although businesses and relationships today utilise various fast-moving technologies, you still need to be able to write persuasively within the limitations and strengths of emails, blogs ...

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Publisher Resources

ISBN: 9780470664025Purchase book