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Project Strategy and Strategic Portfolio Management
book

Project Strategy and Strategic Portfolio Management

by William H.A. Johnson
May 2013
Beginner
148 pages
3h 1m
English
Business Expert Press
Content preview from Project Strategy and Strategic Portfolio Management

CHAPTER 1

What Is Project Strategy and Why Is It Important?

Plans are nothing; planning is everything

—Dwight D. Eisenhower

Learning Goals

By the end of this chapter, you will have learned to

understand what is meant by strategy and in particular, project strategy;

understand how a project fits into the overall strategy of an organization;

apply strategic concepts to project management;

begin to transcend the traditional operational focus on projects into a strategic focus;

begin to understand and apply the concept of strategic management to a project you are managing or of which you are a part.

Learning Objectives

By the end of this chapter, you will be able to

create a working set of projects that you will use to practice and develop ...

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Publisher Resources

ISBN: 9781606495964