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Project Strategy and Strategic Portfolio Management by Diane H. Parente, William H.A. Johnson

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Chapter 5

Internal Weaknesses and Strengths

Learning Goals

By the end of this chapter, you will have learned to

understand how a project fits into the overall organization;

understand what it means for the project to be a part of the organization.

Learning Objectives

By the end of this chapter, you will be able to

competently distinguish internal factors;

correctly phrase internal factors.

Introduction

In order to develop strategic alternatives that fit in the goals of the project, you must be able to describe the environment in which the project “lives”. In this chapter, we will give you some tools that will help to define the environment inside of the project. Because we are dealing with project strategy, internal factors may include ...

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