November 2022
Beginner
196 pages
4h 2m
English
book
Public Relations in the Military
by Bob Pritchard, Mari K. Eder, Kim Marks Malone, Matthew Kroll, Katie Cousins, Skye Martin
Content preview from Public Relations in the Military
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As described in Joint Publication 3-61 and throughout the course of this book, public affairs officers (PAOs) carry out many roles in support of coordinated and synchronized communication. In order to do this effectively, PAOs are based or deployed in myriad locations. While all PAOs are likely to carry out the responsibilities of internal communication, external communication, media relations, and community relations, each assignment features a unique balance.
For example, each military base typically has an assigned PAO whose responsibilities focus more heavily on internal communication with the base population and community relations with those who live and support the military and local population beyond ...
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