November 2022
Beginner
196 pages
4h 2m
English
book
Public Relations in the Military
by Bob Pritchard, Mari K. Eder, Kim Marks Malone, Matthew Kroll, Katie Cousins, Skye Martin
Content preview from Public Relations in the Military
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The Changing Strategic Landscape in Communications
In Part II, we examine the “Information Apocalypse” and the dangers presented by the confluence of more and newer technologies on trust. We also explore the precipitous decline in trust in the “Fourth Estate”—the professional media—and drill down into some of the factors that contribute to this decline. Included is some advice on how the PAO can navigate these shoal waters. Finally, we investigate our opportunities for managing the pace of change in today’s communications environment, including our response to these changes, and how information is protected and revealed.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.