3
Collect Data
What’s Inside This Chapter
This chapter presents the basics in collecting data for your ROI study, which includes:
• selecting the data collection method
• defining the source of data
• determining the time of data collection.
Selecting the Method
Evaluation that occurs during program implementation helps show whether the content matters to the target audience. Post-program evaluation gives insight into whether content sticks in such a way that participants apply what they learn, the system supports that application, and impact measures improve.
End-of-Course Data Collection Methods
There are a variety of data collection techniques ...
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