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Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits
book

Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits

by Jeffrey W. Hayzlett, Jim Eber
December 2011
Intermediate to advanced
256 pages
4h 40m
English
McGraw-Hill
Content preview from Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits

Chapter 28The customer is always in charge. Engage customers on this level in social media and dare to be radically transparent.

I saw another “F*** you” on the wall. I tried to rub it off with my hand. … It wouldn’t come off. It’s hopeless, anyway. If you had a million years to do it in, you couldn’t rub out even half the “F*** you” signs in the world. It’s impossible.

—Holden Caulfield, inThe Catcher in the Rye, by J. D. Salinger

My son and I were out riding our horses when my horse, Blaze, stopped at the edge of a shallow creek. My son and his horse had already crossed, but Blaze wouldn’t budge. That’s how I found out Blaze does not like the water. I’m trying everything to get him to cross when all of a sudden he crouches down really low and ...

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Publisher Resources

ISBN: 9780071784092