December 2007
Intermediate to advanced
407 pages
11h 1m
English
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Glossary
- 8 bit UCS/Unicode Transformation Format
A variable-length character encoding for Unicode. It is able to represent any character in the Unicode standard, yet the initial encoding of byte codes and character assignments for UTF8 is consistent with ASCII.
- A/B Testing
A method of advertising testing by which a baseline control sample is compared to a variety of single-variable test samples.
- Ad groups
A group of ads that target one set of keywords or sites.
- Adversarial search
A search algorithm that looks for all possible solutions to a problem, much like finding all the possible solutions in a game.
- Affiliate programs
A method of promoting web businesses in which an affiliate is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts.
- alt attributes
HTML tags that provide text as an alternative to the graphics on a web page.
- alt tags
See alt attributes.
- Analytics
Measurement of web-site statistics such as the number of visitors, where they arrived from, and how much time they spent on a web site.
- Anchor text
Text that is displayed as a link instead of the URL for the link being displayed.
- Anonymous FTP
A file transfer protocol that allows a user to retrieve documents, files, programs, and other archived data from anywhere on the Internet without having to establish a user id and password. By using the special user id of "anonymous," the network user will bypass local security checks and will have access to publicly accessible files on the remote system. ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.